Photo courtesy of Frey Wille

Wille Call

by Kimberly Davis Tarne | Angeleno magazine | January 27, 2012

We’ve been crushing on Frey Wille jewelry designs for years. This month, the 60-year-old Vienna-based luxury brand expands onto Rodeo, just in time for hopeless romantics searching for the perfect Valentine’s Day present. And there’s a new addition to the lineup of enamel-heavy designs, which include bracelets, rings, scarves, watches and necklaces: a classic minaudière, destined to be a red-carpet standout in this town. The Soiree Parisienne evening clutch in Magic Sphinx ivory ($3,165) is covered in rich leather with gold-plated hardware, has a hidden chain strap and is rife with signature enamel details. 441 N. Rodeo Drive, Beverly Hills, 310.777.0009, freywille.com