MANHATTAN magazine and Sony celebrated back to school in style with Laptops for Luxury at the Sony Store on Madison Avenue. As incentive to drive people in-store to purchase a Sony VAIO, MODERN LUXURY held a raffle every 20 minutes, giving away gift certificates to the lucky winners. DJ Martial kept the tunes flowing playing a mix of top 40 hits from all decades, as guests checked out the VAIO and nibbled on snacks courtesy of PopChips and refreshments by Zico and Eboost. As an added element, MANHATTAN brought in digital artist, Joshua David McKenney, to sketch portraits of the guests on the VAIO Duo.
Photogaphy by Chris Trigaux for jeffreyfried.com/.