As it does every July, Swim Week once again took over Miami and put to rest any notions of our town being a sleepy hamlet come summer. Through sweltering temperatures and out-of-nowhere monsoons, the event showcased six days of swimwear fashion shows, cocktail parties, dinners and late-into-the-night velvet-rope shenanigans in the style we’ve become accustomed to. Ground central for all the action was The Raleigh Hotel, where the official show that started it all—Mercedes-Benz Fashion Week Swim—celebrated its 10th anniversary with catwalk presentations from the likes of Beach Bunny, Carmen Marc Valvo, Cia.Maritima, L*Space by Monica Wise, Luli Fama, Mara Hoffman, Nanette Lepore, Red Carter, Suboo and We Are Handsome.
Leggy blondes and brawny types (all tanned to perfection, of course) were rather ubiquitous throughout the week, but the people-watching didn’t disappoint in the celebrity department either. Spotted doing their spotting at the various shows and parties were director Michael Bay, actress Serinda Swan, singer Julien Rego, surfing champion Kelly Slater and reality-TV star LuAnn de Lesseps.
So many happenings, so little time! Designers and representatives from the aforementioned brands—which have been part of the show since its debut in 2004—kicked things off at a presentation hosted by Miami Beach Mayor Philip Levine at which they revealed 10 2015 C-Class Benz models wrapped in their own custom prints. And that was just the beginning. As expected, many designers upped the ante for their catwalk spectacles: At the Beach Bunny show, for instance, models Hailey Clauson, Samantha Hoopes, Mathilda Bernmark and many others channeled futuristic vixens in a nod to the collection’s title, Electric Barbarella. At Maaji, designers Juliana Londoño and Nani Valenzuela delighted a standing-room-only crowd with 56 looks that took their cues from equestrian motifs. Elsewhere in the city, bikinis also ruled supreme. At The Setai, La Perla Creative Director Giovanni Bianchi held court at his show, which featured the label’s first swimwear collection released in the United States. The W South Beach hosted the fifth edition of Salon Allure, which this year employed the strut talents of up-and-coming models Kate Bock, Brittany Oldehoff and Anastasia Ashley. And over at Bâoli, things got downright rowdy when designers Oleema and Kalani Miller, the sister-duo behind Mikoh, took over the restaurant to celebrate their showing alongside pals LeAnn Rimes and Eddie Cibrian. Just how wild did things get? Dancing… on the bar… which was on fire! Enough said.
PHOTOGRAPHY BY BFANYC (MARA HOFFMAN), CANDUN PRODUCTIONS (SALON ALLURE), DARCEY DE LOS REYES (BÂOLI), GETTY IMAGES (MIA MARCELLE & CAFFÉ SWIMWEAR), FRAZER HARRISON/GETTY IMAGES (MAAJI), JOEL SCHILDHORN (SINESIA KAROL), ALEXANDER TAMARGO/GETTY IMAGES (MAAJI), WORLD RED EYE (LA PERLA)