Subscribe to San Francisco Magazine

Mod Lux Feeds

Now Playing

From Mick to Willie, Ranking SF Chronicle Writers by Social Media Prowess

Who's the most followed of our local ink-stained wretches?

When news came out this week that the San Francisco Chronicle would be putting all of its staff through a two-month-long social media bootcamp, the question arose: Who doesn't need it? Some Chronies are actually pretty good at the Internets! The move comes as the paper's recently-installed Managing Editor Audrey Cooper seeks to reverse declining circulation and remain relevant in the digital world. (Don't fret too much, Coop. We all read our morning Chron still). Intriguingly, the trainings will be run offsite, in the space formerly known as the Tower of Bauer, which housed the paper's soon-to-be rebooted Food section.

So how much ground do Chronicle hacks need to make up? Who should they excuse from the training? And who needs a double dose of remedial social media? Here, based on Klout scores and Twitter followers, the San Francisco Chronicle Social Media Power Rankings:
 

1. Mick LaSalle
Beat: Film
Klout Score: 64
Twitter Followers: 31,966

2. Eric Branch
Beat: 49ers
Klout Score: 66
Twitter Followers: 15,045

3. John Shea
Beat: Baseball
Klout Score: 64
Twitter Followers: 19,976

4. Michael Bauer
Beat: Restaurants
Klout Score: 63
Twitter Followers: 28,549

5. Caleb Garling
Beat: Tech
Klout Score: 66
Twitter Followers: 4,630

6. Carla Marinucci
Beat: Politics
Klout Score: 62
Twitter Followers: 10,801 

7. Peter Hartlaub
Beat: Pop Culture
Klout Score: 60
Twitter Followers: 6,900 

8. Debra J. Saunders
Beat: Columnist
Klout Score: 60
Twitter Followers: 3,754 

9. Scott Ostler
Beat: Sports
Klout Score: 56
Twitter Followers: 5,720 

10. Vivian Ho
Beat: Crime
Klout Score: 59
Twitter Followers: 3,059

11. John King
Beat: Architecture
Klout Score: 56
Twitter Followers: 3,914

12. Henry K. Lee
Beat: Courts
Klout Score: 58
Twitter Followers: 3,530

13. Paolo Lucchesi
Beat: Food
Klout Score: 52
Twitter Followers: 5,462 

14. Ellen Huet
Beat: Tech
Klout Score: 57
Twitter Followers: 2,515 

15. Audrey Cooper
Beat: Bossypants
Klout Score: N/A
Twitter Followers: 2,995

16. Will Kane
Beat: Oakland
Klout Score: 54
Twitter Followers: 2,667 

17. Leah Garchick
Beat: Columnist
Klout Score: 53
Twitter Followers: 2,810 

18. Al Saracevic
Beat: Sports
Klout Score: 55
Twitter Followers: 877

19. Stephanie Lee
Beat: Health
Klout Score: 51
Twitter Followers: 1,410 

20. C.W. Nevius
Beat: Columnist
Klout Score: 49
Twitter Followers: 2,271

21. John Diaz
Beat: Editorial Page Editor
Klout Score: 49
Twitter Followers: 2,255 

22. Jaxon van Derbeken
Job: Public Safety
Klout Score: 46
Twitter Followers: 1,737 

23. David Wiegand 
Beat: Television
Klout Score: 45
Twitter Followers: 754

24. Phil Matier and Andy Ross
Beat: Columnists
Klout Score: N/A
Twitter Followers: 710

25. (Tie) The Ghost of Herb Caen
Beat: Columnist
Klout Score: N/A
Twitter Followers: 0

25. (Tie) Willie Brown
Beat: Columnist
Klout Score: N/A
Twitter Followers: 0

 

Have feedback? Email us at letterssf@sanfranmag.com
Email Scott Lucas at slucas@modernluxury.com
Follow us on Twitter @sanfranmag
Follow Scott Lucas on Twitter @ScottLucas86