On July 21, 2018, Michigan Avenue toasted summer in Chicago at the seventh annual Ashore Thing celebration, presented by Wintrust, at the East End of Navy Pier. As the 110th edition of the Chicago Yacht Club’s Race to Mackinac commenced with the Parade of Boats on Lake Michigan, partygoers sipped Maker's Mark and EFFEN Vodka cocktails, Peroni Beer, Chateau d'Esclans rosé, Kona Deep water and Kevita samples while mixing and mingling in the Mitchell Gold + Bob Williams lounge and Kehoe Designs booth. During the Barton & Gray- and The Hampton Social-sponsored event, guests shopped summery looks by Laura Delman, Rigby & Peller and 900 North Michigan Shops and took selfies in the China Eastern Airlines photo booth. Visitors admired McLaren Automotive vehicles while the CBS Mobile Weather Lab monitored the weather. Little ones kept busy in the Junior Sailors lounge which included a giant coloring wall provided by Mackinac Tourism.