Nike expands its NYC retail footprint with the addition of Nike Unite Harlem, located at 125th Street.

See also: Athleisure Brand Vuori Sets Up Shop in Soho

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Nike’s northernmost Manhattan location, Nike Unite Harlem is a local home court for members through finding new ways to engage with and celebrate the community. Nike members are able to both shop sport and take part in sport via the store, online and through the digital app ecosystem. As is true of all Unite stores, Unite Harlem stands to create a two-way relationship with the community by celebrating local sport heroes, giving kids the opportunity to get moving and more.

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Nike Unite Harlem will also bring inclusive, easy access to the best of Nike with products such as Jordan fleece tops and pants, Indy bras, Tempo running shorts and more. Digital platforms and social community impact efforts will provide even more ways for Nike members to engage. Activities such as running and basketball will be taking place, and store athletes will be available to provide expert advice. The Nike Community Ambassador program provides Nike store athletes training on being coaches for local schools and organizations, furthering community engagement.

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This weekend, Nike Unite Harlem will host 150 youths from Harlem-based community organizations, including Figure Skating in Harlem, Hope Center, World of Money, Millbank - Children Aid Society and Global Kids, to celebrate the store opening through a fitness and shopping experience. Drop by this weekend for an exclusive photo moment, a bite from Carnivale Donut Bar today and Saturday, or Bodega Truck sandwiches on Sunday with music from neighborhood favorite DJ Apryl Fresh. Shoppers will also receive either a custom Nike Unite Harlem tote or a checkers set while supplies last.