Founded by Shawn “JAY-Z” Carter, apparel brand Paper Planes has landed out East at Gurney’s Montauk through Labor Day.
See also: MILLY Pops Up At The Surf Lodge Boutique
Known for its imagination and exploration, Paper Planes makes unmatched beachy streetwear, ranging from terry cloth pieces to bucket hats. The Surf Shack pop-up represents the brand’s first-ever in-person retail pop-up experience. Available styles include jacquard terry cloth cropped zip-up jackets with matching shorts, bucket hats and visors, as well cropped tees.
Styles that are exclusive to the pop-up are also available, including the Paper Planes sketch print surfboard and matching swim trunks. Other favorites available to shop in-store and alone include the collar camp shirt, the Johnny collar polo, the quilted sling bag, the jumbo beach tote, the honeycomb stripe sweater shorts, the jacquard terry cloth bucket hats and visors, the essential 3-pack tee and assorted graphic tees. Between its effortless style and high-end finishes, we think Paper Planes is going to fit right in. Happy shopping!
