On Thursday, September 8, Saks CEO Marc Metrick and singer, songwriter, producer, and actress, Chlöe Bailey hosted a star-studded party at L’Avenue at Saks to celebrate New York Fashion Week and the launch of Saks’ fall campaign.
At the star-studded event, guests enjoyed a DJ set by DJ Flash Gea and a live performance by the one and only Chlöe Bailey.
Fashion A-listers included Kat Graham, Cassie, James Harden, Delilah Belle Hamlin, Nicky Hilton Rothschild, Iann Dior, Milk, Scarlet Envy, Bar Refaeli, Ivy Getty, Josie Canseco, Olivia Palermo, Johannes Huebl, Tina Craig, Michael Gandolfini, Christine Chiu, Tayshia Adams, Meena Harris, Tracy Margolies, Roopal Patel, Charlotte McKinney, Leonie Hanne, Leyna Bloom, Candace Bushnell, Roz, Alexis Ren, Wes Gordon, Paul Arnhold, Kayvon Thibodeaux, Justin Patterson, George Fant, Trinidad James, Tinx, Alessia Fendi, Amanda Nguyen, Tory Burch, Jennifer Fisher, Christopher John Rogers, Shaun Ross, Meredith Duxbury, LaQuan Smith, Christian Cowan, Adam Lippes, Batsheva Hay, Alexandra O’Neill, Alejandra Alonso Rojas, and more.
Guests indulged in a highly-instagrammable five-foot-tall champagne tower. Talk about a massive hangover (we're not talking about ourselves, we swear).
Those who were brave got tattoos by acclaimed tattoo artist, JonBoty. We unfortunately did not participate.
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For all the martini girlies out there, there was a giant Saks-branded martini ice luge with what felt like unlimited amounts of vermouth.
How could we forget about the ever-so-luxurious caviar bumps?! So on-trend.
And after treating ourselves to champagne, martinis, and every cocktail in between, we stuffed our faces with quite possibly the best burgers and french fries we ever did taste. That's not the alcohol talking, we promise.
Saks' new campaign celebrates fall fashion trends from noteworthy designers and emerging brands that are changing the industry landscape.
The powerhouse brand is encouraging customers to take liberties with style and bend the rules, honoring their individuality by finding pieces that best suit and elevate their lives. The campaign pushes for self-expression and inspires customers to be bold in their fashion choices and stay true to their personal tastes with offerings from must-have everyday pieces to statement items.
The fall campaign features unique content across Saks-owned channels and partner-owned editorial platforms. Components include videos and interviews that can be seen on Saks social media channels, in dedicated emails, and on The Edit, the Saks online editorial hub for fashion news and style inspiration.
